Customer Satisfaction Survey
Screening Questions consist of qualifying questions based on required respondent profile.
Unaided Branding Questions for probing respondents to give names of the brands that comes to their mind in a particular situation.
Aided Branding Questions in order to check brand familiarity.
Income Attributes (Disposable Income, Home Ownership, Monthly Income, etc)
Demographic Profile(Age, Sex, Household Size, Ethnicity, Location, etc)
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