Quantitative Market Research is the systematic approach for observation via statistical and Mathematical techniques, the objective of Quantitative research is to measure the population to understand the behavior and approach of people. Quantitative Market Research is carried out to develop and synthesize models and theories, the quantitative Market Research method provides the basic sync between empirical and mathematical observation.
Quantitative Market Research rely upon the agreement and disagreement among population, we use statistic and mathematical models to draw conclusions. Quantitative research is very useful tool to understand large patterns.
In our Quantitative Market Research Analysis we combine demographic measures such as age, Gender, Region, education, Income and ethnicity and interpret the results through contextual survey questions. This in turn allow us to look into most important aspects for our clients and solve complex problems and drive growth for your company.
Quantitative Research is about matching the consumer with clients for betterment of consumers and to assess the unmet needs of consumers, quantitative research ask about people opinions in a well structured way to produce hard facts and statistics for reliable decisions. To get actionable statistical outcome, it’s important to survey people in large numbers which will be representative sample for the target market.
Malana Research have a vast experience in conducting Quantitative Market Research, we provide full range of services in Quantitative Research Methodologies with vast amount of sampling resources, including;
- Computer aided Telephonic Interviews
- Face to Face Interviews
- Online Survey
- Hall or Central Location Tests
- Email, Postal mail survey
- Intercept Surveys
- Panel services
- Community Recruitments
- Data collection
- Survey Designing, Development, Programming & analysis
- Omnibus Surveys
We provide tailor-made research solutions to our clients, weather you require 100 interviews or 10,000 or more we are here to assist you.
Please feel free to contact us for more information Info@malanaresearchconsult.com
Research conducts Quantitative Research with descriptive and experimental desefficient tools and provide the best stats to clients. We offer below mentioned quantitative services.
We have a team of expert and trained interviewers capable of conducting face-to-face interviews in multiple languages. Our team of field executives/interviewers is trained thoroughly and complies with well-defined protocols, along with a thorough understanding and knowledge of the study under consideration.
One of the services rendered under quantitative methods is Computer Assisted Telephone Interviewing CATI. We use the latest and most sophisticated software and systems for the purpose.
Computer-Assisted Web Interviewing (CAWI) is a surveying technique in which the respondent fills up the online questionnaire provided on a website through Internet. The questionnaires are programmed or scripted for developing web interviews.
In Computer-Assisted Personal Interviewing (CAPI), an interviewer uses hand-held devices like a tablet computer or laptop to administer the survey. CAPI provides benefits of routing, thus giving it an edge over PAPI. Routing and pre-programmed instructions help to design a flow of the questionnaire.
CENTRAL LOCATIONS TESTS
Central location test is used with reference to consumer tests conducted in facilities in locations where a large number of respondents can be accommodated for this purpose, respondents are asked to take part in predefined tests and ta