At Malana Research Consult International, we offer a wide range of research services tailored to address the unique needs of various industries. Our expertise spans Market Research, Social Research, and Political Research.
Retail audits provide comprehensive data on product placement, stock levels, and promotional compliance to help you optimize your retail strategy.
Concept tests evaluate consumer responses to new ideas, helping you refine your product concepts before market launch.
Product and packaging tests assess the appeal and functionality of your product and its packaging, ensuring it meets consumer expectations.
Market assessments and feasibility studies analyze market conditions and the viability of new ventures to support informed business decisions.
Customer satisfaction and loyalty studies measure how well your products and services meet customer expectations, fostering long-term loyalty.
Brand management research helps you understand brand perception and effectiveness, guiding strategies to strengthen brand equity.
New product research provides insights into consumer needs and preferences, guiding the development of successful new products.
Employee satisfaction surveys gauge the morale and engagement of your workforce, helping you create a positive and productive work environment.
These studies identify reasons for customer attrition and develop strategies to retain existing customers and win back lost ones.
Usage and attitudes studies explore how consumers use your products and their attitudes towards them, providing insights for product improvement.
Consumer segmentation and profiling identify distinct customer groups, enabling targeted marketing and product development.
Mystery shopper programs assess the quality of customer service and compliance with standards through anonymous evaluations.
Behavior change studies examine the effectiveness of interventions aimed at altering behaviors, providing insights for social programs.
Baseline surveys establish initial conditions before project implementation, serving as a reference for measuring progress.
End line surveys assess the overall impact and outcomes of a project by comparing data from the baseline and during the project.
Monitoring and evaluation studies track project performance and impact, ensuring objectives are met and identifying areas for improvement.
Political and governance research analyzes political systems, governance practices, and public opinion to inform policy and decision-making.
Opinion polls capture public sentiment on various issues, providing valuable insights for political campaigns and policy development.
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